Has this ever happened to you? At the end of the day your spouse or your boss asked you, “what did you do today?” and you had no answer. Of course it has. It’s happened to all of us!

It wasn’t that way when you started the day. You set out to do something good or important. In your efforts to search for a job or complete an important business project you threw yourself into it heart and soul. You were busy all day long and yet, at the end of the day (or week, or month) you wondered if you really accomplished anything important. How did that happen? You were busy, but not productive.

One of the problems many of us face is that we don’t have a system for defining, achieving and measuring our effectiveness.  We haven’t set specific goals for our business, project, or job search. Because we have not set specific goals, we don’t know when we have been successful at achieving your goals. . . or even if we HAVE achieved them.

A professor of mine in business school famously said, “if you can measure it, you can improve it.”  I wasn’t sure what he meant at the time, but as I have spent more time pursuing both life and business objectives I have begun to understand.  Setting specific goals allows us to measure our effectiveness at our work. Having a system to measure the outcome of our activities allows us to improve on what we have done in the past or achieve want to get done in the future.

Here are some tips that will help you develop a system for defining, achieving and measuring goals.

1. Make time to set goals.  It is said that every hour spent on planning saves 5-6 hours in execution. The simplest way to get something done is to set a goal to accomplish it.  For your business you want to set chronological goals (annual, monthly, weekly and daily goals) as well as project goals. The same is true of your job search – and here’s an important hint: applying to jobs on the Internet is NOT a goal you should set for more than 30 minutes per day! Schedule time for planning and goal setting. I recommend you block out a couple of days each year for strategic planning and setting annual goals; a half day each month to set monthly goals and a few minutes each week to set weekly goals. Be sure to make your goals specific and achievable.
2. Define clear objectives.  Objectives are the steps required to accomplish a goal. They formulate your action plan for accomplishing your goals. Your objectives should be measurable so you know when you have accomplished them. They should be realistic and time bound as well.
3. Keep track of your progress. What metrics or benchmarks will you use to mark your progress.  Set the tracking mechanism up before you start, that way you will be able to prioritize and focus on the parts of the project or goal that are the most important. If you need to let something fall between the cracks, make sure it’s not the most important thing. Setting metrics and tracking your progress will help you keep the first things first.
4. Make mid-course corrections as needed.  Things seldom go exactly as planned. Life happens. Things break or need to be replaced. People get sick. Money runs out before the project is complete. The successful person is able to step back and make course corrections if necessary to accomplish their goals.  In order to be effective at this you must focus on the ultimate goal or objective – not the action itself.  Remember, it’s easy to forget your objective is to drain the swamp when you are up to your eyeballs in alligators!

A mentor of mine used to say, “plan your work, then work your plan.”  He was a wise man! If we follow that advice we will have fewer days (weeks, months, years. . . ) where we get to the end of the project and say, “gee what HAVE I accomplished?”

Happy Hunting, friends!

Dr. Sean Harry
Career Management Solutions

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When I asked for input on what to write about in this blog I received the following request from Doug:

“I would be interested in hearing about effective uses of time when you are looking for work.  How much time should be spent on internet search engines, linkedin, attending network marketing meetings, having one-on-one network meetings, time spend with an accountability partner, exercising, prayer/meditation, time spent not working on the job search (I feel guilty doing this), volunteering, or other valuable uses of time.  Alternately, what are poor uses of time.  As I go through this process, I have been advised to do everything and say a yes to everything.”

This is a GREAT question Doug, I’m glad you asked it. Let me take a shot at answering it. . .

Going through the job search process is challenging.  Because it’s so new to most of us, choosing how to spend out time each day/week/month can be confusing.  On top of the confusion there are several pressing issues, such as:

• our husband/wife wondering when we will find a job and asking us daily what we did to accomplish that goal.
• our own feelings of self worth (or lack thereof) — let’s be honest, in our culture one of the first questions asked when we meet a new person is, “What do you do?”  If we “don’t” then how do we answer that question?
• advice from everyone and their brother as to how we should navigate this time – “go to everything you can”  “put this on your resume” “don’t put that on your resume” “always wear a tie when you leave the house” “don’t dress to formal or people will know you are unemployed” and so on.
• a feeling that sometimes we just want to curl up in bed and avoid the whole thing.
• a desire to make the most of this time with family and friends — “After all, I have a lot more free time now that I don’t have work getting in the way.  So why do I feel guilty when I’m out enjoying myself with the kids?”

As someone who has helped hundreds of people successfully navigate unemployment and career transition this past year, let me share with you some of what I see to be most effective uses of your time in this process.

1. Don’t bother spending more than about 30 hours per week in the job search.  There are physical, social and psychological effects of being on a job search that make it unproductive for us when we go past 30 hours per week.  I know you are supposed to consider your job search to be a “full time job”, so for our purposes let’s consider 30 hours to be “full time.”
2. Spend some at least 20 minutes EVERY DAY doing some form of physical exercise.  Go for a walk. Go go the gym. Play with your kids on the jungle gym.  Exercise is good for clearing out the brain and increasing energy.
3. Don’t spend more than 37 minutes per day on the computer. Likewise, DON’T go online during daylight hours.  Think about it, if 80% of jobs are found through some form of networking, then you should spend at least 80% of your time networking.  The internet will be there when you get home, after everyone is in bed.  Heck, you are probably going to be awake at 3:00 this morning anyway.  If you spend the whole day online, what will you have to do when you wake up in the middle of the night?
4. Have a networking strategy and stick to your plan.  This is tricky, because your plan should evolve as you progress in your job search.  I would recommend that early on in your search you attend lots of events where other job seekers hang out.  These are great places to meet new people, develop and practice your elevator pitch, and get some support.  However, within 6-8 weeks you want to begin moving AWAY from those kinds of events to places where potential employers and people close to potential employers hang out. The former of these events will usually be free.  The latter may cost you something.  That’s why you want to work out the bugs in your verbal and printed “brand image” in the early stages of your job search.  And yes, Doug, this means you will say no to some things. You want to be strategic!
5. An accountability partner is a great idea! Plan to check in once a week for at least an hour.  Take notes and hold each other accountable for goals set at the previous meeting.  Choose wisely. To be successful at this you need to choose someone who will kick your butt — not be your friend.

Some of the activities that have proven to be the worst use of time for job seekers include:

1. Spending time on the Internet job boards – less than 6% of all available jobs are posted on these boards. If you were digging for gold, wouldn’t you want to spend your time in a place where other people have found gold rather than someplace where the prospects for finding gold are shallow?  Well guess what. . . you ARE digging for gold! The best place to find it is through your network of friends and colleagues.
2. Writing/revising your resume (or your LinkedIn profile. Or your Visual CV. . . ). Yeah, I know, you NEED a resume.  It needs to be polished and professional.  However, your resume is a dynamic, living document. It will need to be revised continuously throughout your career.  Work on it a little at a time and track your improvement.  Besides, YOU are your best resume, so get out there and show people what you have to offer!
3. Simultaneously, paying someone to write your resume for you is a huge waste of both time and money – unless you are a high level executive commanding a 7 figure salary.  If you feel the need to pay someone, pay them to coach you how to write a quality resume. You are going to go through the job search process again in the future, so this is a skill that is worth learning as best you can! Besides, the tools you use to write a resume will be extremely helpful in interviews, and it’s pretty tough to get a professional resume writer to go with you to an interview!

This is just a beginning list of how to structure your job search efforts.  The key is to have a strategic plan with specific goals that you can track and measure each day/week.  We have more resources on this topic inside the Careers 2.0 membership site.  The Basic Membership is free, so sign up and take a look!

Thanks for asking Doug!

How about the rest of you?  What would YOU like to read about in this blog?

Related Posts:

• Our 4 Step Process for Writing An Elevator Pitch
• How To Conduct An Informational Interview
• What Is A Personal Brand And Why Do You Need One?
• How to Work With A Recruiter In Your Job Search
• Why A Great Resume Is Not As Important As A Decent Network

Welcome December!  This month I am participating in a 30 Day Blogging Challenge with some other bloggers.  As you know, this blog is all about helping people find a new job. Not just any new job, mind you, but rather, the perfect career. That’s why we write about acing the interview, cutting time off your job search, and using Internet job boards (like LinkedIn, Monster.com, and Twitter).

This 30 day blog challenge will allow me to develop some new material to use in the Careers 2.0 website.  That means two things for you: 1) you get the opportunity to add your 2 cents to the conversation, and 2) you get it for free before everyone else! This blog is all about offering free job advice, free job resources, free resume examples, and much more. We deal with topics such as networking, building a personal brand, working with recruiters, unemployment, interviewing and salary negotiation. What would YOU like to see us cover during the 30 day challenge? I hope you will participate by adding your thoughts to the conversation.  Actually, it won’t be much fun without you! Oh, and don’t forget to pass the links along to your fellow job seekers.

While the long term goal of this blog is to help everyone in America find the perfect career for this time in their life, my short term goals are a bit more attainable. Here are my goals for 30 day blog challenge:

1. create 5 posts on Personal Branding as it relates to the job search.
2. create 5 posts on interviewing and interviewing tips for job seekers.
3. add 50 followers to Facebook blog list.
4. add 200 people to newsletter mailing list.
5. get 3 posts to get picked up by a national venue.

Thank you for joining (and encouraging) me on this 30 day blogging journey.  And don’t forget, happy hunting!

30 Day Blogging Challenge – day 1.  Tomorrow’s post: “Do You Have A Professional Photo?”

I don’t often hand out testimonials for other career coaches, but when it comes to getting the most out of your job search I’ve been impressed with the work of Joshua Waldman. Joshua runs a website called Career Enlightenment (at www.joshuawaldman.net).  Joshua is a former sales and marketing professional who brings his expertise to help job seekers learn how to effectively use social media in the job search. His career advice is right on. In my opinion, Joshua gets it.

Joshua knows that the job search is about more than simply checking out the job boards.  He knows that in order to find the perfect career, you must utilize the best job search tools available to you.  Joshua teaches his clients how to use LinkedIn, facebook, Twitter and other social media tools to promote your personal brand.  Joshua searches the Internet to find helpful tools that make your job search more effective.  He conducts interviews with key career coaches and industry leaders. His recent blog post (“Is Your Brand The Ultimate Narcissism?”)  has even been featured in the Brazen Careerist.  Other professionals recognize Joshua’s work as well!

One of the reasons I feel so strongly about Joshua’s work is because he understands how to network.  Joshua’s philosophy on networking is a lot like mine – give, give, give, and good things will come back to you. Joshua gives of himself, his time and his expertise to help people in their job search.  Lately Joshua has been speaking to job seekers in my home town of Portland, Oregon.  I caught his workshop and was impressed with his knowledge.  For those who see the value in what Joshua has to offer, he is available for individual coaching.  If you want to learn how to use social media to extend your personal brand, give Joshua a call. I have learned a lot from Joshua, and you can too!

If you are in a job search, thinking about changing careers or just getting started at choosing a career, check out Joshua Waldman’s work.  He is a great networker and a powerful resource for anyone in the job hunt.

Join us next time for: “The Cost of Being Unemployed”